2025
Entrant
Category
Client's Name
Country / Region
Ayala Malls Market! Market! has always been a hub of excitement, innovation, and community engagement, offering visitors unique and memorable experiences that go beyond shopping. Among its many initiatives, the I Gotcha Sure-Prize branded entertainment stands out as a dynamic campaign that showcases the mall’s commitment to delivering fun, creativity, and interactivity for all its patrons/shoppers.
The I Gotcha Sure-Prize concept is a testament to Market! Market!’s mission to combine entertainment and rewards into one thrilling package. For the first time in the Philippines’ mall landscape and designed to enhance the overall shopping experience, the campaign revolves around an interactive larger-than-life capsule machine inspired from Japan's Gashapon where participants engage the machine for a chance to win exciting prizes.
Credits
Entrant
Wildix
Category
PR & Communications - Outstanding PR Executive
Country / Region
United States
Entrant
KNB Communications
Category
PR & Communications - New Category: Outstanding Health + Biotech Public Relations Agency
Country / Region
United States
Entrant
University of Southern California (USC)
Category
Achievement - Outstanding Achievement in Artificial Intelligence
Country / Region
United States
Entrant
Charter Communications
Category
Information Technology - Information Technology (IT)
Country / Region
United States