2025

Build a Better Future, Dream it-Achieve it

Entrant

Smith Douglas Homes

Category

Marketing - Construction

Client's Name

-

Country / Region

United States

The Corporate Marketing Support Team at Smith Douglas Homes serves as a vital engine driving the company's overall marketing success. This dedicated group of professionals provides crucial support and resources to the divisional marketing teams and the broader organization. Their responsibilities encompass a wide range of functions aimed at enhancing brand consistency, optimizing marketing efforts, and ensuring efficient execution across all regions.

This team acts as a central hub for brand management, ensuring adherence to established guidelines for logos, messaging, and visual identity. They develop and disseminate marketing templates, digital assets, and best practices to empower divisional teams in local market initiatives. Furthermore, the Corporate Marketing Support Team frequently plays a key role in developing and implementing company-wide marketing campaigns, providing strategic guidance and operational assistance.

Credits

EVP Marketing
Jim VanKirk
Director of Marketing
Jennifer Reed
Senior Communications Manager
Mandie Mills
Marketing Manager
Alan Fowler
2025
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