Health Focus Manufacturers - Outstanding Executive and Professional Awards - Manufacturing

Health Focus Manufacturers (HFM) is a market-leading, multi-award-winning Australian cosmetic manufacturer. Proudly family-owned, we develop high-quality cosmetic and personal care products for globally established brands and startups.

Managing Director Derelle Mitchell founded HFM in November 2011 after purchasing the assets of a cosmetic manufacturing company that was closing. Starting with just three staff, a basic commercial property and a small office space converted into a lab, Derelle has built HFM into a multi-million dollar business on the cusp of launching a state-of-the-art, sustainability focussed manufacturing facility.

Derelle’s Broker Account Management background, coupled with her certification in Business Management, meant that despite her lack of experience in contract manufacturing, she could apply her business acumen, aptitude for numbers, excellent negotiation skills and strong attention to detail to this new venture. Surrounding herself with industry experts, Derelle took a hands-on approach, focusing on processes, quality products and collaborative customer relationships to create a world-class brand. Our dedication to client services, focus on finding efficiencies in equipment and processes, and our commitment to staying at the forefront of innovation and sustainability ensures we are always moving forward.